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Google Removes ‘Preferred Domain’ from Search Console
Posted by Paul Smith | June 27, 2019Google Search Console is a free service provided by Google that enables you track, retain and troubleshoot any potential issues identified with your site within Google’s Search Console. One does need to sign up, include specific data about your website on the Google Search Console, this will help in customising […]
Social Profile Mark-Up is No-Longer Required to Display Social Media Buttons in Knowledge Panel
Posted by Paul Smith | June 26, 2019Google is downgrading the incorporation of social profile mark-up language within websites. Social profile mark-up tags were in the past necessary for the social media buttons to get displayed in the knowledge panels. Sources from within Google have stated that the search engine will, going forward, automatically notice pertinent social […]
Google Ads: Amendments to be Rolled Out in July
Posted by Paul Smith | June 25, 2019Google has been working towards making it easy to set up ads and maximise value to advertisers on its platform. At the same time, it is looking towards ensuring that its users get value from the advertised solutions. Google Ads has announced a number of changes to ad campaigns that […]
Google Adds Additional Functionality to its Google Ads App
Posted by Paul Smith | June 24, 2019An update for the Google Ads app aims to offer users the ability to create and edit responsive search ads. The update, which will be available for both the iOS and Android versions, is currently rolling out. Previous versions of the app only supported enabling and pausing responsive ads, which […]
Google My Business: Additional Marketing Features Available to Business Owners
Posted by Paul Smith | June 24, 2019Have you recently updated your Google My Business profile? If you have not done it for more than six months, there are new features that you are missing out on, and they could change your fortunes. This platform has always been useful to business owners, but there are additional marketing […]
New Google Ad Formats Announced: Live Stream and Swirl
Posted by Paul Smith | June 19, 2019Are you planning to put some money into Google Ads as part of your Internet marketing strategies? Then you will like to know there is a bit of interesting news from Google in this department; recently, some interesting additions have been announced to their advertising platform, as outlined in this […]
How to Recover from Google’s August Algorithm Update
Posted by Paul Smith | September 28, 2018Google’s core algorithm update which was rolled out in August, and which is intended to improve how Google matches relevant results to search queries, has resulted in some sites seeing a fall in their rankings. Google has taken pains to clarify that sites that have lost rankings have not done […]
Mobile Shopping Continues to Grow, Reaching over 50% in Some Countries
Posted by Paul Smith | September 27, 2018We all know how popular mobile shopping has become, but Criteo’s latest report has shown that it now accounts for an incredible 50% or more of online purchases in some countries. The Global Commerce Report for Q2 of 2018 examined data from more than 5,000 online retailers across 80 countries […]
Twitter Updates to Allow Users to Switch Their Feed to Display Chronologically
Posted by Paul Smith | September 26, 2018Twitter’s finally making a great decision and returning the chronological order opt-in to users’ timelines. We’re not biased, but it’s only natural that a more non-curated and clear timeline will add value to users’ experience. Why Did It Happen Back in the day, you’d use Twitter for its strong focus […]
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