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The accountancy landscape reflects an extremely competitive industry and as digital literacy has become more widespread, most firms now understand the benefit of creating and implementing a search engine optimisation strategy (SEO) designed to help them to maximise their visibility in search engine results pages (SERPs) for keywords and phrases.
The Coronavirus pandemic is affecting businesses of all sizes operating within a variety of sectors right across the globe and the extent of the financial implications arising from this unprecedented situation are highly variable. We are all currently living through a uniquely financially volatile time and accountancy firms are sitting […]
You don’t need us to tell you that the accountancy landscape is highly competitive and for firms eager to increase their reach, secure new clients and drive additional revenue, standing out online for all the right reasons is now more important than ever before. The importance of SEO for accountancy […]
Search engine optimisation (SEO) is essential for every accountancy firm aiming to reach and connect with potential clients online. Let’s take a closer look at how SEO can help you to boost your search rankings and, in turn, grow your practice over both the short and long term. The importance […]
In a report released by BrightLocal, Google My Business (GMB) optimisation is 2020’s most valuable local marketing service. The researchers studied 475 local marketers across the UK, USA, Canada and Australia in an attempt to understand their experiences and attitudes in the marketing management of multi-location or local businesses. The […]
A new study reveals worrying evidence of the existing knowledge gap in the business sector. According to the survey, at least 1 in 3 business owners do not understand how Google search ranking works or the positive impact of SEO. Over 900 participants in the United States were surveyed, of […]
The global COVID-19 pandemic has disrupted most businesses and brought some operations to a grinding halt. Firms are using different strategies ranging from hoarding stock and cash discontinuing operations to manage the crises. In these gloomy conditions, it is understandable to be downcast, but there are still several options that […]
The next iteration of the Google Ads app has landed, bringing with it an impressive combination of new functionality and an essential quality of life improvement. There are three notable additions to Google Ads on mobile devices, comprising: Dark Mode Some mobile app updates go beyond enhancing what the app […]
WordPress is the leading content management system used in designing websites. The 2020 internet statistics indicate that WordPress powers over 35% of the entire internet. But with the numbers of sites utilising WordPress continuing to grow, more and more hackers are attempting to find vulnerabilities within the software. Due to […]