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Google to Remove PageRank From It’s Toolbar
Posted by Paul Smith | March 9, 2016If you have been following Google PageRank keenly, you will notice the PageRank is no longer available. Google has resolved to do away with showing PageRank publicly. Most Google toolbar users have already experienced this change, although some may show for some time before the setting is rolled out completely. […]
Google+ Appointment for 4Chan’s Chris Poole
Posted by Paul Smith | March 9, 2016Google+, Google’s social network, has struggled for a long time as a prospective Facebook competitor but has not been abandoned by Google. Rather, the search giant has become more creative in its attempts to improve the social network’s clout, and one of its recent steps is hiring Chris Poole, the […]
Google Analytics Have Exorcised the Spam; Fresh Data is Clean
Posted by Paul Smith | March 9, 2016Anyone who has had to work with Google Analytics for an extended period of time will know the pain of referral spam. Google understand this, which is why they have promised solutions to this issue before, such as Adam Singer’s 2015 announcement at Mozcon. Despite this, Analytics users have still […]
Google SERPs: The Impact of Ranking Positions
Posted by Paul Smith | March 7, 2016Every website wants to be at the top of the search engine results pages, given that most Google searches turn up tens, if not thousands of results. People don’t want to wade through pages and pages, so generally glance through the first page alone. Obviously it’s better to be among […]
Twitter User Growth Stalls: Impact for Advertisers
Posted by Paul Smith | March 7, 2016Twitter hasn’t been able to grow user numbers for around two years now and users in the United States have actually dropped, so it’s hardly a surprise the company’s share price has plummetted. Twitter reported stagnant growth in users for the fourth quarter of last year, however, advertising revenue is […]
Real-time Penguin 4.0 is still a work in progress
Posted by Paul Smith | March 4, 2016Google’s Gary Illyes is in something of a difficult position over Google Penguin, as we await the latest update to the algorithm which will be Penguin 4.0 and the 7th Penguin update that’s expected sometime in early 2016. This update will see Penguin move from being triggered by the push […]
Yahoo Could Sell Off Search Assets as They Look to Raise $1B
Posted by Paul Smith | March 4, 2016After a 2015 fourth-quarter performance that was slightly below par, Yahoo CEO, Marissa Mayer, revealed they would be looking at strategic alternatives such as staffing cuts, global office closures, and selling certain non-strategic assets to generate revenue of at least one billion US dollars. Speaking at Morgan Stanley’s technology conference, […]
Google: Conversational Shopping is on the way
Posted by Paul Smith | March 4, 2016As mobile search queries steadily increase, Google’s reporting that conversational search is playing a very large part in how users are carrying out their searches. Also of great significance is the way in which voice search queries are formatted when compared to desktop queries and those that are typed in […]
Email Sign-Up Forms Added To Facebook’s Instant Articles
Posted by Paul Smith | March 3, 2016Digiday has recently reported that Facebook is now allowing publishers to include forms for email sign-up in their Instant Articles. Examples of these can be seen on the Facebook page for The New York Times. The new sign-up form allows publishers to take control of a certain percentage of the […]
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