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User Signals Crucial for SEO
Posted by Paul Smith | September 12, 2014According to the latest SEO Ranking Factors and Rank Correlations study, which was published by Searchmetrics earlier this month, content is still the most important factor in search rankings, however, user-signals are more important than ever before. The study focused purely on Google rankings, and did not examine other search […]
HTTPS Doesn’t Boost Rankings Yet!
Posted by Paul Smith | September 4, 2014Digital marketing software and service company Searchmetrics has performed a detailed analysis of rankings of various websites, and determined that there is no discernible difference between HTTP and HTTPS website rankings. Searchmetrics published a blog post which detailed the rankings of HTTP and HTTPS based websites, and calculated how visible […]
Link Building Survey Results Released
Posted by Paul Smith | July 31, 2014James Agate of Skyrocket SEO has just released the results of his link-building survey. The details of the survey are available to view on Moz and they offer an interesting overview of the state of the SEO industry. The survey considered which tactics are the most frequently used and the […]
Site Move Guidelines Updated by Google
Posted by Paul Smith | June 12, 2014Moving a website can be a time consuming and irritating task. Not only do you have to cope with the technical challenges of the move itself, and update all of your marketing information and your links, you need to make sure that Google is able to figure out that the […]
Google Over Optimisation Penalty
Posted by WordPress Guru | March 20, 2014Matt Cutts, a Google associate working in the Search Quality division, recently announced that Google would soon begin to penalize over-optimised sites. Over optimised sites are those that “keyword stuff” or rely heavily on SEO rather than quality content. This stunning announcement came during a question and answer session that […]
Google’s new disavow tool is big news for SEOs
Posted by WordPress Guru | November 20, 2013On October 16th 2012, Google launched the Disavow tool, allowing SEOs for the first time to ask the search engine to ignore links that they believe may have caused them to incur a penalty, and negatively affect their search rankings. Whilst this is clearly great news, it should be approached […]
Google’s June – July Updates
Posted by WordPress Guru | August 20, 2012Google is one of the world’s most popular search engines. Not only does Google offer an effective way of searching the web for relevant content, but they also provide users with an email service, social networking site, web browser, maps and so much more. To keep up with the wants […]
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