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Google Compare to Be Phased Out by 23 March 2016
Posted by Paul Smith | February 24, 2016In an unexpected move on 22 February 2016, Google made an email announcement to Google Compare partners that the financial service suite will go in a gradual phaseout, starting immediately, and shut down a month later. The termination on 23 March 2016 concerns both the UK and US iterations of […]
Incorrect Hreflang Implementation Notifications From Google
Posted by Paul Smith | February 23, 2016Anyone using hreflang on their site should make sure they check their Google Search Console message center, as reports are coming in that Google has just sent out a large number of Hreflang notifications to webmasters who’ve got incorrect hreflang implementations on their sites. Web trends analyst, John Mueller, confirmed […]
Google Sending ‘Major Spam Warning’ Messages
Posted by Paul Smith | February 23, 2016Google’s Search Console provides tools to webmasters looking to ensure that their site is visible to Google, that content they don’t want indexed remains off of the search engine, and that their ROI for advertising is as expected. In recent years, Search Console has also offered a host of security […]
What you need to know about Facebook Instant Articles
Posted by Paul Smith | February 22, 2016Facebook launched Instant Articles to select publishers in 2015 with the aim of giving a better user experience for customers reading news articles on mobile devices. Instant Articles was created to solve slow loading times on mobile networks making it hard for people on their phones to read the news. […]
Social Engineering Content – Google Issuing Warnings
Posted by Paul Smith | February 22, 2016Recently, some webmasters have been receiving warnings from Google that their sites contain “social engineering content“. The warning states that “pages on your site might be hacked or might include third party resources such as ads that are designed to trick users into installing malicious software or giving up sensitive […]
Google AdWords Showing No Sidebar Ads but 4 Ads on Top
Posted by Paul Smith | February 22, 2016Google is changing the placement of AdWords in their search result pages. The latest update from Google has four ads instead of there at the top of the page. Now there won’t be ads on the sidebar but at the bottom. This update is one that Google has been testing […]
Test Campaign Changes In AdWords Experiments
Posted by Paul Smith | February 19, 2016AdWords campaigns can now be tested with confidence through campaign drafts and experiments, which are being rolled out by Google. Although AdWords campaign experiments aren’t a new concept, the new campaign drafts and experiments will make it even easier to test and evaluate changes to campaigns, allowing advertisers to stage […]
New Advertisers Added To Bing’s Network
Posted by Paul Smith | February 19, 2016In the aftermath of a major reporting glitch that affected the Bing Ads platform, Bing’s now welcoming customers to a new Bing Network and has rebranded itself with a new logo, together with a motto that quite simply says “Be there”. The new platform has tools for every device to […]
Quality of Competitor Sites in SERPs Can Impact Rich Snippets
Posted by Paul Smith | February 18, 2016In a recent conversation with a user on Twitter, Zineb Ait Bahajji – Google’s Webmaster Trends Analyst – gave some insight into how the company’s search engine algorithm allocates rich snippets for competing results. A “rich snippet” is a term used to describe a search engine result that provides additional […]
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