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Microsoft Lays Off Global Sales Team
Posted by Paul Smith | November 6, 2014Microsoft is conducting the biggest round of layoffs in the history of the company, and has just made its global advertising sales team redundant. The team was responsible for selling ads across several Microsoft properties, including on the Bing search engine. Satya Nadella, Microsoft CEO, has plans to cut 18,000 […]
Facebook a Bigger Traffic Driver than Pinterest
Posted by Paul Smith | October 31, 2014According to the latest Shareaholic Social Media Traffic Report, Facebook drove four times more traffic than Pinterest to third party sites in Q3 2014. While many social media users are critical of Facebook at this time, the user base of the website is still almost as big as the population […]
Bing Adds Emojis as Search Options
Posted by Paul Smith | October 30, 2014On October 27th, Bing announced that it now recognises emojis as a search term. The announcement was made as part of a blog post by Nick Roberts, the senior program manager at Bing’s Relevance and Intent program. In the post, Roberts noted that mobile devices are ubiquitous and text messaging […]
Google Voice Search Gaining Popularity
Posted by Paul Smith | October 20, 2014The use of mobile voice search has more than doubled over the last 12 months and as you might expect it is young people that are leading the way. A greater percentage of teenagers use Google’s voice search feature than do adults. Popular With Everyone According to the results of […]
Updated Guidelines for Google News
Posted by Paul Smith | October 10, 2014Google has recently updated its set of guidelines for what constitutes “newsworthy” material. The Google News section of the search engine has, until recently, had some incredibly strict requirements for inclusion. However, over the last few days the search engine has started to relax those requirements and has included a […]
Yahoo to Close the Yahoo Directory
Posted by Paul Smith | October 3, 2014On September 26th, Yahoo announced that it will be shutting down several of its services, including Qwiki, Yahoo Education and the iconic Yahoo Directory. The service will officially close on December 31st, 2014. The Yahoo Directory has existed for almost 20 years, and for a long time it was the […]
Bing Plans for Improved Image Search
Posted by Paul Smith | September 25, 2014Bing is currently working on making some extensive improvements to its usability, and one area of focus is image search. The search engine has just revealed its roadmap for improving the image search feature. This roadmap includes several major improvements to make Image Search more intuitive and also to make […]
Google Wants to Watch What You’re Watching
Posted by Paul Smith | September 18, 2014Google has acquired a patent for technology that can track what TV content people are viewing, and use that to provide relevant search results. The technology is already a part of Google Now, and is just one of several signals that Google relies on to determine what people are interested […]
User Signals Crucial for SEO
Posted by Paul Smith | September 12, 2014According to the latest SEO Ranking Factors and Rank Correlations study, which was published by Searchmetrics earlier this month, content is still the most important factor in search rankings, however, user-signals are more important than ever before. The study focused purely on Google rankings, and did not examine other search […]
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