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What is Search Intent?
Posted by Paul Smith | August 10, 2021Understanding the fundamentals of search intent can be the one thing that elevates an average content strategy into one that has the power to drive outstanding results. We consistently see businesses on the verge of securing strong ranking positions in relevant search engine results pages (SERPs), and although they have […]
Local SEO Ranking Factors
Posted by Paul Smith | August 9, 2021Before we begin, we’d like you to open Google on your phone and search for ‘best pizza restaurant.’ Now, take a few moments to really look at the results. They likely aren’t the best pizza restaurants in the world or part of a nationwide chain. Instead, they are more likely […]
Internal Linking Best Practices
Posted by Paul Smith | April 14, 2021Devising and implementing a strong internal linking strategy can help you increase your visibility online, which can positively influence the leads and conversions you can generate. In fact, when used strategically, internal links can boost the levels of organic traffic to a site by as much as 40%. What this […]
How to Choose The Right SEO Keywords and Improve Their rankings?
Posted by Paul Smith | April 14, 2021What this article covers: How do you improve keywords rankings? How long does it take to rank for keywords? What makes a good keyword? How do I choose keywords for SEO? How many keywords should you target on a webpage? How do you improve keywords rankings? A robust search engine […]
What is SEO for eCommerce Websites?
Posted by Paul Smith | April 13, 2021If one of your core business objectives is to increase traffic to your eCommerce website and drive sales, a robust search engine optimisation (SEO) strategy is a vital first step. Within this article, we outline what eCommerce SEO is and how it is essential to an online business’s success to […]
Does SEO Work for Small Businesses and Do You Need an SEO Agency?
Posted by Paul Smith | April 12, 2021What this article covers: How Does SEO Help Your Business? Who Needs SEO? Does SEO Work for Small Businesses? How Can I Improve My SEO? Do You Need an SEO Agency? How Does SEO Help Your Business? The internet contains vast quantities of information on every subject you could think […]
Ensure your Accountancy Firm is Highly Visible to Your Perfect Client
Posted by Paul Smith | August 10, 2020Accountants and bookkeepers operate within an environment that has been extremely competitive for decades. But as general digital literacy levels have increased over the last decade, more individuals and firms than ever before are starting to understand the benefits of investing in a powerful search engine optimisation (SEO) strategy that […]
The Importance of SEO to Law Firms
Posted by Paul Smith | June 4, 2020Search engine optimisation (SEO) has myriad benefits for businesses across all industries and sectors. Surprisingly, however, many law firms and solicitors are simply failing to invest time, money and resources into the development of a powerful SEO strategy that will help them to enhance their online visibility on search engine […]
It is Important for Your Accountancy Firm to be Prominent Online During This Global Crisis
Posted by Paul Smith | May 29, 2020The outbreak of COVID-19 is affecting us on a global level. In addition to the worry we feel for our health and the health of our loved ones, there are also enormous financial implications that are causing even more concern for millions of workers, business owners and self-employed sole traders. […]
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